A video is a great way to deliver your message and provide a look at the culture and personality of your company. Video traffic is up year after and it’s one of the most shared forms of content online.
89 million people in the United States will watch 1.2 billion online videos today (ComScore).
Back in the day, you’d have to spend thousands of dollars either purchasing the right equipment or hiring a company to produce quality videos for you. That’s no longer the case. So how can you make a quality video for your company website?
Write your script
How many subjects will be in your video? One person? Two people? Will they be moving or sitting? What will they say?
A little preparation and practice go a long way. Take time to write out your script so you are confident your message is clear. Practice so that your video is hitting around the overall length you’re going for. Be yourself. Talk to the camera just like you were talking to a client. read more