Brand and Marketing Perspectives

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Why WordPress is the Best Option for Websites

Let’s take a minute and talk about WordPress. From a general standpoint WordPress is a Content Management System; one of many available. Each has its strengths and weaknesses. So why WordPress? Simple, it’s easy to use, there is a huge community of people surrounding it and anyone coming out of college since 2005 will be pretty comfortable…

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Social Media Sales Grenades

Columbus, OH – September 23, 2012 A Cease and Desist Order has been issued by the Federal Circuit Court requiring an immediate stop to the use of Sales Grenades as part of all social media communications efforts.

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Instagram Launches a New Business Resource

A year ago only the early adopters knew about Instagram, now it has become the latest social media darling with over 100 million users. If you don’t know about Instagram yet or just haven’t had time to check it out, give it a shot (pardon the pun); it’s worth experiencing. Now the Instagram has launched…

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Big Success by Small Organization Using Social Media

The small Swiss village of Obermutten, population 79, became a Facebook sensation after its fan page launched with a video (in Swiss German) of the mayor promising that anyone who “liked” it would have their profile picture posted on the town’s (real, not virtual) message board. After the first 10 “Like” they posted a new…

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Fishing & Email Marketing

I love to fish. There is something about the challenge of mixing the conditions with the challenge with the unknowns that just gets me going: it’s all mental. When I go with others we have a rule upon arrival. Everyone tries a different lure to see what the fish are biting. After fifteen minutes if…

Useful brand and marketing articles from the Shout Out team.

PERSPECTIVES

Why WordPress is the Best Option for Websites

Fishing & Email Marketing